Springs To Scrap Logo, Start Over
The Colorado Springs branding task force will go back to the drawing board and work with local designers to redesign its Live it Up logo, which was unveiled in November.
The logo and slogan did not go over well with the online community.
Local designers will now have a chance to design the city?s new branding logo and the community will have the chance to comment on the best designs.
After the logo, which features purple mountains and the slogan ?Live it Up? was dissed by local designers, the Colorado Springs Convention and Visitors Bureau said the citywide branding taskforce it will continue the ?collaborative process with the local community to create a new logo for the regional brand.?
The taskforce is keeping the slogan, Live it Up!
