Craft beer fans react to big sale
name is entering the local craft beer industry. anheiser-busch inbev is taking over breckenridge brewery in colorado springs. the decision has the industry prepping for a big new competitor. but will there be beer backlash? krdo newschannel 13’s greg miller looks at the impact. nats – at the bar craft beer lovers tend to vote with their tatsebuds. 1:21 people might see the beer coming from a different place. and a few are watching as a big player just entered the field. 0:33 to me it doesn’t affect my choices. it probably makes their product more consistent. but the breckenridge brewery sale to anheuser-busch inbev came as a disappointment to some. clip 21 0:21 you can’t find it anywhere else, there’s a lot of local culture involved, you get a feel for the people involved. 1:38 greg: so what will you see in all of this change? likely nothing, breckenridge brewery’s ceo says there are no plans to change any of the recipes. but a big name like anhueser coming into the picture means more production… and it changes the playing field. 0:43 it’s not a huge surprise because we’ve seen it happening across the country. mike bristol founded bristol brewing company over twenty years ago. he likes to keep it local. 1:08: for us it’s a little bittersweet, but it’s a change in the industry. it’s the latest in a series of scoops – anheuser bought four peaks brewing from arizona last friday, camden town in the united kingdom on monday – then breckenridge yesterday. the brewers associations says microbrewery operations have grown fast – just 15-hundred microbreweries in 2008 … last year, there were approximately 3200. birstol admits this sale makes sense, but it creates a challenge. 1:49 we’re not afraid to compete, we need to have equal footing we need to have access to the shelves. but he insists his customers are loyal, clip 19 1:47 the taste is what drives the market. clip 19 1:56 the community is what keeps it there. a sign the craft beer industry remains strong – no matter who enters the competition. in colorado springs, greg miller, krdo newschannel 13. investors seem confident in the move, too. anheuser’s stock price closed up one point after the announcement. one
